Launched by the Tunisian startup Hannilab, the mobile application TripOpt aims at promoting tourism in Tunisia and allow vistors, tourists or nationals willing to know more of their country, bespoke discovery of Tunisia. TripOpt revolutionises tourism as it simplifies trips planification, while helping travelers finding what they like without having to look out for it. On one hand, it helps them creating a personalised, adapted and optimised trip, given their preferences, and displays, on the other one, a list of the best touristic sites as well as activities to do in Tunisia. It takes the users’ interactions with places and areas into account to propose an even more relevant choice of other sites.